Our Blog: Internet Marketing

Increase Sales and Conversions by Optimizing Your Website for Tablet Users

Increase Sales and Conversions by Optimizing Your Website for Tablet Users

December 27, 2012

If you’ve considered developing a digital strategy targeted to tablet users, you may have considered the question of whether to offer them a desktop or mobile browsing experience. To stay ahead of the curve, you should create a design specifically for the tablet. These devices are revolutionizing the online shopping industry, and businesses that have…

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How to Increase Conversion Rates and Drive More Sales on Your Website

How to Increase Conversion Rates and Drive More Sales on Your Website

While conversion rates of online stores have dropped in recent years, ecommerce sales have increased substantially. This contrast is a result of more people browsing without buying, yet the overall amount of online shoppers has increased tremendously. If you currently have more people browsing your site without buying, there are a few steps that you…

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Catastrophic Mistakes Businesses Make with Social Media

Catastrophic Mistakes Businesses Make with Social Media

Social media marketing is at the top of many companies’ marketing to-do lists. Over the course of the next year or two, most businesses will be investing in social media since the landscape is very promising with the possibility of viral exposure, search results infused with social listings, and unlimited possibilities for positive brand exposure.…

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5 Small Business Marketing Trends Emerging in 2012

5 Small Business Marketing Trends Emerging in 2012

While planning this year’s marketing and advertising spend, a couple of trends have surfaced that may influence where businesses choose to spend their valuable advertising dollars. Local is Now Social Local businesses are carving out more money than ever before to put towards social media. This requires an understanding of social media as it relates…

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