Acquire New Leads with Social Media
It is obvious that social media is here to stay and your business needs a strategy to utilize social media websites such as Twitter and FaceBook to help your business succeed. A few facts about social media to consider:
- Over 90% of adult Internet users in the United States are on FaceBook
- FaceBook creates more conversions for businesses that sell to consumers
- FaceBook users spend an incredible amount of time online
A logical first step is to create a FaceBook page for your business. You can do this yourself with a basic page or have a web developer create a custom FaceBook page. Once you are up and running with you new FB page, make sure people know that you have one. Place links on your web site, blog, and email signatures directly to your FaceBook page. Next, use this new platform to promote specials, events and any new deals you offer. Consider offering a discount code or special offer exclusively to your FaceBook followers. Finally engage users with questions and ask them to comment on your products and services.