Google Gives Mobile Sites a Ranking Boost, Penalizes Others
Recently Google made important changes to the way it ranks your web site. Put simply, if your site has a mobile or responsive version your ranking will improve or remain steady while those web sites without a mobile version will be penalized. The rankings that are impacted are those searches done on a mobile device. …
Sharkfuel Interactive takes third spot in inaugural Mobile Application Developers list
Our mobile application development group, Sharkfuel Interactive takes third spot in inaugural Mobile Application Developers list on Phoenix Business Journal.
Follow the Leader
Google Travels Same Path as Facebook and Twitter with New and Improved App-Install Ads Over the past two and a half years, Facebook has successfully boosted their profits by using app-install ads, although they haven’t released the figures yet. Twitter was quick to follow, and now Google is tagging along by further improving the quality …
How Remarketing Works and Why it’s a Great Way to Boost Sales
A remarketing campaign allows you to tap customers that have visited your site in the past so that you can advertise to them again and bring them back for more. Remarketing is a feature that will revisit each potential customer that visited your website with a polite reminder that they are interested in a particular …