
How Remarketing Works and Why it’s a Great Way to Boost Sales
A remarketing campaign allows you to tap customers that have visited your site in the past so that you can advertise to them again and bring them back for more. Remarketing is a feature that will revisit each potential customer that visited your website with a polite reminder that they are interested in a particular…

A Look into Amazon’s eCommerce Strategy
In the digital retail world, Amazon is king. Amazon offers an abundance of quality products and an easy to navigate customer check out center. Let’s not stop there; Amazon also offers a superb ecommerce strategy that every business could learn from. Both smaller retailers and equally impressive, larger retailers comparable to Amazon should take a…

A Few Reasons Why Your eCommerce Customers are Not Converting
There are several strategies that E-Commerce businesses must take into consideration in order to provide an optimal online experience for their consumers. Meeting the needs of a customer is of upmost importance. By optimizing your eCommerce store with an easy to understand checkout process, offering detailed information on products details, showing comparable and competitive pricing,…

Why Your Company Needs to Join the App Revolution
With technology advancing at a rapid pace, most people in this day and age have the capability to access a site directly from their smartphone or tablet. We have entered the generation of convenience. Having a mobile app for your business allows you to offer that convenience right in the palm of each and every…