PayPerClick Strategies for 2011

PayPerClick Strategies for 2011

PPC Strategy #1: Google is not the only game in town. Sure they are the largest but with Bing’s recent merge with Yahoo, the new Microsoft adCenter is a competitor worth a try. Additionally with more traffic than Google, FaceBook should not be overlooked either. PPC Strategy #2: Concentrate locally. If your business sells locally, …

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Social networks that boost your business

Most people are familiar with the term “Web 2.0,” which refers to a second generation of web development and design that focuses on fostering social networking via the web. Innovative companies are beginning to embrace Web 2.0 as a way to enhance communication, information sharing, and collaboration, thereby allowing them to work smarter rather than …

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Increase Web Site Promotion in a Down Economy?

In a down economy many businesses take the easy path of reducing their online marketing expenditures. This can be useful in certain scenarios but more the most part, it is the worst thing a company can do. When the economy is uncertain businesses should increase their online and search engine marketing budget. Today it is …

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Search Engine Submission Begins with Proper Page Optimization

After you have created your new web site it will not be long before search engine spiders come along and index the content of your website. Indexing is a good thing, but by implementing the below techniques you can make sure this process is as beneficial to your search engine ranking as possible. Definition: Indexing …

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